Head of Global Marketing and Communications - Automotive (m/f/d)
infopro-digital
Infopro Digital, a B2B group specialising in information and technology, is currently looking for a Head of Global Marketing and Communications to strengthen the Infopro Digital Automotive team based in Barcelona. Joining us means becoming part of a united team in a dynamic and collaborative environment. Join Infopro Digital and become a key player in our team! With exciting career opportunities around the world, Infopro Digital opens up a vast universe of professional challenges.
Joining our group means diving into the heart of stimulating collaborations within multidisciplinary teams. The challenge ahead: In this leadership role, you will oversee an international marketing and communications department, driving both strategic direction and operational excellence across Infopro Digital Automotive. You'll be responsible for: ❖Shape, develop and align an international marketing team spread across multiple companies and locations within Infopro Digital Automotive ❖Drive the integration of diverse marketing teams into a collaborative, aligned, and effective group-wide organization ❖Coordinate product marketing activities across countries and teams to maintain a coherent global market presence ❖Steer and coordinate local marketing activities in collaboration with regional teams ❖Lead the joint planning and execution of events and trade fairs with the team, ensuring strong representation at major industry events such as Automechanika ❖Drive digital marketing strategy and implementation across all relevant channels ❖Use KPIs to steer performance and lead continuous improvement across all marketing activities ❖Oversee and allocate the international marketing budget of Infopro Digital Automotive ❖The role is structurally located within the Strategy department to drive cross-company alignment and enablement About you: ❖Extensive B2B marketing experience, ideally in the automotive, industrial, or consulting environment ❖Proven track record of leading and integrating international teams across multiple companies, cultures, and locations ❖Strong intercultural leadership capability, with demonstrated success in navigating diverse global contexts ❖Strategic executive mindset combined with a strong operational drive and willingness to engage hands‑on where needed ❖Ability to lead through complexity and change, experience in building and transforming organizations, including alignment of structures, processes, and ways of working ❖Deep understanding of modern marketing disciplines, including product marketing, digital, brand, and integrated campaigns ❖Exceptional stakeholder management skills, with the ability to align and influence at senior and cross‑functional levels ❖Excellent command of English required; additional proficiency in German or French is advantageous Are you a senior leader seeking your next impactful opportunity?
Step into a key role and become part of Infopro Digital’s global community of professionals. The benefits that await you: - Strategic Impact: Shape and transform the global marketing organization across multiple companies and teams within Infopro Digital Automotive - High Executive Exposure: Work directly with top leadership in a strategically anchored role - End‑to‑End Ownership: Full responsibility for the international marketing agenda, including budget, structure, and team development - Professional Growth: Operate at the intersection of strategy and execution, expanding your leadership and transformation capabilities - Dynamic Transformation Setting: Be part of a group‑wide organizational evolution with room to shape processes, teams, and future‑ready structures Our foundations and values: At Infopro Digital, we are guided by core values such as entrepreneurial spirit, constant customer focus, promoting diversity, seeking meaningful impact and a culture of collaboration.
By joining us, you become part of a dynamic community that embraces these values every day, shaping the future with passion and commitment. D