Company Description ABOUT ROI·DNA ROI·DNA is part of Hotwire Global and The Enero Group, is a full-service digital marketing agency delivering category-leading solutions to accelerate revenue for leading brands worldwide. From crafting bespoke Account-Based Experiences (ABX) for Fortune 500 companies to developing and designing future-proofed websites for hyper-growth companies, the agency focuses on driving radically successful outcomes for their B2B clients.
Technology-led, ROI·DNA has developed exclusive top-tier partnerships with 6sense, Google, and Drift, helping drive over $13B in revenue for leading tech innovators, including Elastic, Mollie, Drift, Salesforce, Amazon Web Services (AWS), and Cockroach Labs. Launched in 2009, ROI·DNA is a culture-first company built on doing it right, being inventive, encouraging employees to bring their whole selves, and maintaining a strict zero asshole policy.
They exist to make a ginormous impact on their clients, their team, and the entire digital marketing world. OUR VALUES We are a culture-first company We care about our people, who are the heart of our success We believe we are better together We are passionate marketers who are highly self-motivated and care about our work and community We take pride in our commitment to an inclusive culture We are inventive, always do it right, bring our whole self, and above all, no assholes allowed #WeAreROIDNA Job Description ABOUT ROI·DNA ROI·DNA is part of Hotwire Global and The Enero Group, is a full-service digital marketing agency delivering category-leading solutions to accelerate revenue for leading brands worldwide.
From crafting bespoke Account-Based Experiences (ABX) for Fortune 500 companies to developing and designing future-proofed websites for hyper-growth companies, the agency focuses on driving radically successful outcomes for their B2B clients. Technology-led, ROI·DNA has developed exclusive top-tier partnerships with 6sense, Google, and Drift, helping drive over $13B in revenue for leading tech innovators, including Elastic, Mollie, Drift, Salesforce, Amazon Web Services (AWS), and Cockroach Labs.
Launched in 2009, ROI·DNA is a culture-first company built on doing it right, being inventive, encouraging employees to bring their whole selves, and maintaining a strict zero asshole policy. They exist to make a ginormous impact on their clients, their team, and the entire digital marketing world. OUR VALUES We are a culture-first company We care about our people, who are the heart of our success We believe we are better together We are passionate marketers who are highly self-motivated and care about our work and community We take pride in our commitment to an inclusive culture We are inventive, always do it right, bring our whole self, and above all, no assholes allowed #WeAreROIDNA Qualifications What you have 5+ years of experience in B2B media buying 3-5 years of experience in media planning or similar Must have hands-on experience planning and buying content syndication and direct publisher programs Agency experience is preferred but not required Client-facing experience and digital marketing experience are a must Account Based Marketing (ABM) experience is preferred Prior experience working with various content syndication and publishers focused on the B2B market in IT, Security, Fintech, Marketing, Healthcare, and other tech vertical publishers Prior experience planning and buying multifaceted programs (such as those that include an event sponsorship plus display banners plus promoted social posts) with publishers such as Forbes, eMarketer, NY Times, IDG, WSJ, SC Media, Financial Times, DarkReading, and similar publications is strongly preferred Experience with B2B technology partners is strongly preferred Hands-on experience with Integrate and/or Convertr is strongly preferred Technically adept with a pulse on trends and innovations within the digital space Detail-oriented with strong analytical skills, ability to find