Company Description About SAM We are the leading international sensory and consumer research company specializing in food, beverages, cosmetics, personal care, and other consumer products. We have 20 proprietary state-of the-art facilities across France, Germany, Italy, Switzerland, Spain, United Kingdom, Morocco, China and the USA, and cover more than 65 countries through our network of approved partners.
SAM provides tailor-made solutions, delivering actionable guidelines to make our clients’ brands and products memorable. SAM is a great place to work. Join SAM to work with the most competent, creative, and fun team in the industry and let your work, opinions and ideas contribute to the future of sensory and consumer research. Become your most extraordinary self with support and development throughout your career.
Best in class Join our very diverse team of sensory scientists, food technologists, statisticians, psychologists, sociologists, strategic thinkers, marketeers, field managers, technicians and other sensory and research experienced colleagues. We're proud to be part of the Eurofins Group World-leader in Testing for Life. With about 61 000 employees, Eurofins is a global leader in testing services and over the last 20 years has been one of the fastest growing companies in the world, thanks to its innovation in technology and service.
Job Description The Opportunity The Consumer Recruitment & Panel Strategy Manager will be responsible for defining and executing SAM France's consumer recruitment and panel development strategy. By leveraging traditional recruitment methods, digital acquisition channels, data-driven decision-making, and process innovation, you will ensure sustainable access to diverse, engaged, and high-quality consumer populations across our six French facilities and national consumer panel.
As SAM's internal expert on consumer recruitment, you will partner closely with project managers, field teams, and external recruitment partners to deliver recruitment excellence across all consumer research activities. The role is critical to maintaining SAM’s quality standards by ensuring that every recruitment activity meets the methodological and operational requirements of each project. Access to the right consumers at the right time is a key driver of SAM’s success, directly supporting business growth and the delivery of best-in-class consumer insights.
The position may be based in Paris, Nantes, Aix‑en‑Provence or Lille under the management of the Field Director. Key Responsibilities Strategic Leadership & Panel Development Define and drive SAM's consumer recruitment strategy across France. Develop and implement long-term initiatives to grow, diversify, and strengthen consumer databases and panels. Anticipate future recruitment needs and identify new opportunities to expand access to relevant consumer target groups.
Act as the internal subject matter expert for recruitment strategy and panel management. Provide strong leadership and strategic direction to recruitment teams across SAM's French facilities. Recruitment Excellence Assess project feasibility and recommend the most effective recruitment approaches. Design tailored recruitment plans for standard, specific, and hard-to-reach target populations. Oversee all ad hoc recruitment activities for consumer research projects.
Ensure recruitment quality, participant engagement, and compliance with study requirements. Manage recruitment budgets, quotations, and cost forecasts. Digital Acquisition & Innovation Identify and develop innovative recruitment channels and consumer sourcing solutions. Leverage digital marketing tools, social media platforms, and emerging technologies to accelerate panel growth. Work closely with internal IT teams to continuously improve recruitment tools, databases, and processes.
Stay ahead of industry trends, consumer behaviours, and new acquisition methodologies. Partner & Stakeholder Management Build strong partner