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Senior Communications Manager (m/w/d)

EuropeanHomecareGmbH

Freiburg im Breisgau, BW, Germany · manager
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Unternehmensbeschreibung Serco is an international provider of services to governments and public organisations, operating across sectors where delivery, public confidence and reputation matter. In Europe, Serco works through both established Serco operations and specialist local businesses, combining international capability with a strong understanding of national requirements and operating environments.

European Homecare (EHC) in Germany and ORS in Switzerland are part of Serco and provide immigration and social care services in their respective markets. Each business has its own history, identity, workforce and stakeholder environment. Communications must therefore be locally relevant and sensitive to the nature of the services delivered, while supporting closer alignment with Serco’s standards, values, channels and wider European direction.

Stellenbeschreibung The European Communications team supports operations across 10 countries, four sectors and five languages. It provides strategic advice, shared standards and specialist support across internal communications, media relations, issues and crisis communications, digital content and reputation. This role is the senior local communications lead for EHC in Germany and leads internal communications for ORS in Switzerland, while working as an integral member of the European Communications team.

The postholder will have the autonomy to shape and deliver communications locally, working closely with local leaders and drawing on the expertise and support of the European Communications team. The role calls for sound judgement, curiosity and a practical approach to strengthening employee understanding, engagement and reputation as EHC and ORS continue their journey within Serco.   Key purpose   Lead communications for EHC in Germany across internal and external channels, ensuring communications are accurate, relevant and appropriate for a sensitive public-service environment.

Own internal communications for ORS in Switzerland, helping leaders keep employees informed, engaged and connected to local priorities and Serco’s wider direction. Act as a trusted communications adviser to the EHC and ORS leadership teams, providing clear, practical and well-judged counsel, including in complex, sensitive or fast-moving situations. Build strong networks across the local businesses and Serco Europe, connecting people, expertise and information so communications are coordinated and effective.

Support the continued integration of EHC and ORS within Serco, respecting their local identities while embedding Serco’s communications standards, governance, channels and values.   Structure and reporting relationship  The role reports to the Customer Relations (CR) & Operations Director Switzerland. The postholder is also a core member of the European Communications team and works closely with the Director of Communications, Marketing and Public Affairs Europe and European Communications colleagues on priorities, standards, governance and delivery.

The role operates with a high degree of independence and works closely with EHC leadership in Germany and ORS leadership in Switzerland.   Internal Communications Own and deliver the internal communications plans for EHC in Germany and ORS in Switzerland, including print and digital newsletters, leadership updates, employee announcements, change communications and internal campaigns, working closely with local leaders and the European Communications team.

Draft and distribute newsletters; act as an internal correspondent to identify and write impactful stories. Lead employee engagement initiatives aligned with Serco’s values and business priorities. Develop and maintain content for internal platforms.   External Communications Lead day-to-day media relations in Germany and preferably Switzerland, including media monitoring, handling enquiries, preparing spokespeople and coordinating responses with European Communications col

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