The Opportunity We're looking for a sharp, narrative-focused Editorial Lead to lead the Adobe Corporate Blog and shape the voice, standard and quality of all external written materials. This is a role for someone who thinks like a journalist, edits with a steady hand, and understands how editorial rigor builds audience trust and business impact! Prior experience as a reporter or editor at a publication or newsroom is strongly preferred.
What you'll Do Develop and implement an editorial content strategy that aligns with the corporate narrative, brand goals, and target audiences. Implement a rigorous editorial calendar for the corporate blog while growing thought leadership. Set high editorial standards, style guidelines, and a consistent "One Adobe" voice across all written content, including blog posts, press releases, and executive communications.
Commission, assign, brief, and edit content — from light copy edits to substantive rewrites — ensuring every asset meets Adobe’s editorial and reputational bar. Apply strong news judgment to identify story angles, executive perspectives, and industry moments that meaningfully advance industry conversation and Adobe's role in crafting what's next. Partner with the PR team to edit and elevate announcement narratives into clear, reporter-ready storytelling that holds up to scrutiny.
Write original articles, thought leadership pieces, and executive bylines when needed, grounded in data, customer stories, and real-world impact. Manage full submission and review workflows (blogs, press releases etc), coordinating across collaborators to meet publication timelines. Track and report on key performance metrics and use data to continuously raise editorial quality, reach and impact. What you need to succeed 10+ years of experience in editorial, journalism, content strategy, or corporate communications roles.
Exceptional writer and editor with the ability to develop compelling narratives for a range of formats — corporate announcements, thought leadership, success stories, and executive perspectives. Deep understanding of SEO and GEO protocols, including structuring content for AI discoverability and answer engine citation. Proven ability to manage contributors, editorial workflows, and multiple competing deadlines with precision.
Self-starter with strong project management skills and exceptional attention to detail BA/BS degree in Journalism, Communications, English, or a related field, or equivalent professional experience. About Adobe Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.
Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. Let’s Adobe together At Adobe, we believe in creating a company culture where all employees are empowered to make an impact.
Learn more about Adobe life, including our values and culture , focus on people, purpose and community , Adobe for All , comprehensive benefits programs , the stories we tell , the customers we serve, and how you can help us advance our mission of empowering everyone to create. Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any