Regional VP - Huntsville, AL

The Regional Vice President is responsible for overseeing the performance and operations of multiple store locations within a designated area. This role drives top-line results and company objectives through strategic leadership, clear and consistent communication, and the development of high-performing teams. The RVP ensures each store achieves metrics, operational standards, and service expectations while fostering a culture of accountability and engagement.

This role requires a competitive drive and entrepreneurial confidence to lead a team of stores in a fast-paced, results-driven environment. This is an exempt position, with annual bonus eligibility. What   you   will   do   Demonstrate   a high level   of ownership, accountability, and initiative   in leading each location to achieve individual   objectives , store metr ics, and profit goals, while   driving accomplishment of overall company goals and   priorities.

M anage personal and   region   expenses. Allocate   time   and   resources   to   projects   with   highest   im pact   by effectively managing competing priorities. Set clear team priorities and expectations that align with   region   and company   objectives   and strategic plans. Adapt quickly to   changing business needs   and enable stores to   navigate   newness or change successfully   through   providing context, guidance, and support.

Deliver clear   communication, adapting feedback   to   role and talent   level . Foster deve lopment at   each level   through modeling key behaviors   and providing constructive feedback with empathy and clarity to foster growth, build trust , improve outcomes,   and d rive performance and results . Serve as a key point of contact for associate relations concerns and support conflict resolution.

Leverage industry knowledge, company tools, and business reporting to create action plans. Regularly review strategies with teams and regional business partners. Lead cross-channel collaboration   with store teams and   corporate partners   by sharing successes and   identifying   opportunities that drive process improvement and execution strategies. Oversee   operational   efficien cies   across all stores by ensuring product handling, pricing strategies, and shipment procedures are executed consistently to enhance productivity, support profitability, and minimize loss.

Champion   adoption   and   optimization   of   store   systems   and   processes . Increase product turnover and profitability by ensuring   the successful   execution of visual and merchandising strategies. Ensure   timely   execution of brand   merchandising   standards ,   tailored   to   each   store’s   unique   needs . Leverage   regular   store visits , virtual check-ins,   and continuous   structured   support,   to   ensure   consistent   and   optimized   day-to-day   business   execution   across all stores .

Manage   region   shortage results by leading asset protection strategies and ensuring adherence to operational procedures. Ensure team compliance with   loss prevention , product protection standards, safety guidelines, and security protocols. Drive HR initiatives , ensuring   stores have   strategic hiring,   training , and retention plans . Facilitate team career development conversations to   build   ready -now bench of company talent.

Maintain high visibility across the   region   through   engaging,   impactful store visits . Demonstrate a consistent commitment to communication that builds   meaningful team connection, fosters a positive company culture,   enhances understanding, and champions team engagement. Skills   and   Abilities   Ability   to   successfully   apply   analytics ,   experience ,   and   judgement   to   make   timely   and   effective   business ,   people ,   and   profitability   decisions .

Skills   and   experience   to   perform   in   the   role   and   a   commitment   to   continuously   learn . Ability   to