Director, US Cx Strategy and Insights
galderma.wd3.myworkdayjobs.com
Galderma is the emerging pure-play dermatology category leader, present in approximately 90 countries. We deliver an innovative, science-based portfolio of premium flagship brands and services that span the full spectrum of the fast-growing dermatology market through Injectable Aesthetics, Dermatological Skincare and Therapeutic Dermatology. Since our foundation in 1981, we have dedicated our focus and passion to the human body's largest organ - the skin - meeting individual consumer and patient needs with superior outcomes in partnership with healthcare professionals.
Because we understand that the skin, we are in shapes our lives, we are advancing dermatology for every skin story. We look for people who focus on getting results, embrace learning and bring a positive energy. They must combine initiative with a sense of teamwork and collaboration. Above all, they must be passionate about doing something meaningful for consumers, patients, and the healthcare professionals we serve every day.
We aim to empower each employee and promote their personal growth while ensuring business needs are met now and into the future. Across our company, we embrace diversity and respect the dignity, privacy, and personal rights of every employee. At Galderma, we actively give our teams reasons to believe in our bold ambition to become the leading dermatology company in the world. With us, you have the ultimate opportunity to gain new and challenging work experiences and create an unparalleled, direct impact.
Megabrand Strategy & Growth Leadership: Lead development of U.S. megabrand strategies for Cetaphil and Differin, translating consumer and market understanding into actionable growth plans. Partner with Brand, Commercial, Media, HCP, and Global teams to shape long-range strategic direction and annual business planning. Identify portfolio, category, and whitespace opportunities that accelerate penetration, household growth, and market share.
Serve as a strategic thought partner to Marketing Leadership and the U.S. Leadership Team on key business decisions, growth opportunities, and enterprise initiatives. Support strategic assessments of new business opportunities, partnerships, acquisitions, and emerging market trends. Consumer & Market Intelligence: Lead the U.S. Consumer and Market Insights function, establishing a best-in-class learning agenda that informs brand, innovation, and commercial decisions.
Translate consumer, shopper, retailer, dermatologist, and category insights into clear recommendations that influence action. Oversee foundational learning programs including Brand Health Tracking, segmentation, category architecture, innovation testing, communication development, and claims validation. Monitor competitive activity, category trends, and emerging consumer behaviors to identify risks and opportunities.
Insights-to-Action Leadership: Ensure insights are translated into strategic recommendations rather than remaining isolated as research outputs. Partner with Brand teams to shape communication strategies, innovation pipelines, positioning frameworks, and go-to-market plans. Drive adoption of insights across the organization through compelling storytelling, executive presentations, and clear business recommendations.
Build frameworks that connect consumer understanding to business performance and investment decisions. Measurement & Marketing Effectiveness: Lead marketing measurement capabilities including Commercial Mix Modeling, Brand Health, incrementality, media effectiveness, and business performance tracking. Establish integrated measurement frameworks that provide a holistic view of brand and business health.
Translate complex data into actionable recommendations that optimize marketing investments and accelerate growth. Cross-Functional Leadership & Influence: Serve as a highly collaborative partner across Brand, Commercial, Media, Sales, HCP, Innovation, Finance, and Global teams. Align stakeholder