Senior Digital Insight Analyst

Excited to grow your career? Our purpose is to make it easy for people to save and invest for a better future. We are looking for great people to join us, so please come and invest in YOUR future at Hargreaves Lansdown. We know that sometimes people can be put off applying for a job if they don't tick every box. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply.

We’d love to hear from you! About the role We are currently expanding our Digital Experience Analytics team and want to hear from experienced Senior Digital Analysts that are keen to drive better outcomes for the millions of people that use our platforms and want to help them save and invest with confidence at Hargreaves Lansdown (HL). Our team’s focus is always on our clients, understanding what they are doing and trying to explain why.

By providing meaningful insights on our clients, you will be central to improving client experience and helping key stakeholders make critical commercial and strategic decisions. We are currently expanding our Digital Experience Analytics team and want to hear from experienced Senior Digital Analysts that are keen to drive better outcomes for the millions of people that use our platforms and want to help them save and invest with confidence at Hargreaves Lansdown (HL).

Our team’s focus is always on our clients, understanding what they are doing and trying to explain why. By providing meaningful insights on our clients, you will be central to improving client experience and helping key stakeholders make critical commercial and strategic decisions. By using our modernising Snowflake and Digital Analytics architecture to dive into user behaviour across our website and apps, along with our other channels and market behaviours, you will quickly become an important part of your partnered Product Team, working with them to surface insight on how our clients are experiencing our journeys and finding and sharing actionable insight that drives improved client outcomes.

We are looking for someone with a mix of analytical skills, experience at acting as a trusted product partner, and someone who can help drive our highly data literate culture at HL. What you’ll be doing Acting as a trusted partner for the business to help drive better outcomes in Digital journeys through a range of data from across our channels. Help drive best practice and bring new approaches to finding value in our first party data from across our channels.

Setting up Digital Analytics and monitoring digital journeys relating to your partnered Product Team. Help suggest and understand impacts and priority of Digital product deliveries. With the wider Digital Analytics team, manage and maintain the Digital Analytics data collection implementation Provide tag specifications for additional tracking to ensure stakeholders’ reporting and decision making requirements are met Work with web/mobile app developers to ensure tag specifications are implemented as specified Provide support to the wider business on the use of Analytics toolset Respond to ad-hoc queries from around the business regarding digital activity and client behaviour Assist in the wider analytics peer review process to ensure all analytics products are managed appropriately   About you We’re looking for a Senior Digital Analyst who has experience, knowledge and skills in the following areas, however we appreciate that a successful applicant may not necessarily tick all of these areas: Experience in a workplace of using digital analysis tools, something from Adobe Analytics/Amplitude/GA4 Expert in data manipulation and analysis to provide actionable insights.

Strong experience with SQL is a requirement, use of notebooks/python would be desirable Prior experience using data visualisation tools such as PowerBI, Tableau, Looker etc. Proficient at prioritising workloads effectively and using planning and collaboration tools  e.g. JIRA,