Media Planner - Rakuten Mobile, Inc. (Secondment)
Rakuten
Job Description: Department Overview <Department Mission> We are promoting Ad business in Rakuten Link App with the mission of ARPU maximization which is one of the most important KPI for Rakuten Mobile turn black. Dept. target for 2024: ARPU 100yen by the end of 2024. (ARPU = Ad revenue / RM subscriber) <Department Attractiveness> We're expected to achieve a huge among of Ad revenue generation to achieve Rakuten Mobile turn black.
Dept members can participate the rapid business growth process with support of managements including CEO. <Mission of this position> This position is supposed to lead Media Business (App planning, service operation management and KPI management etc.) to expand the ad business. <Attractiveness of this position> For the purpose of App UX and Ad revenue maximization, this position PIC will join the app new feature planning, PJT management and service management process.
You will be able to learn the product planning/management and service nurturing skill using English since many of employees in couterpart deparments are foreign people. In addition, as this is a position in which you will be responsible for formulating numerical targets and managing KPIs for the organization, you will be able to experience formulating strategies for business growth in close proximity to management.
Job Duties Create Media Business strategy and promote Issue identifying and improvement proposal with purpose of app ad revenue maximization Promotion planning and execution Organization KPI management English is required for the communication with app development team. Daily opportunity of English meeting. Mandatory Qualifications More than 1 year of experience in web service planning and operation People who are committed to the product/business and can involve others Preferred Qualifications Experience in Media Business Experience in smartphone application services planning and operation Work experience in the digital marketing field Experience in data analysis and improvement proposals Work experience in an English environment Additional information on Secondment This position will be hired by Rakuten Group, Inc.
and seconded to Rakuten Mobile, Inc. Your official affiliation will remain with Rakuten Group, Inc., so the salary structure, benefits, and evaluation system will be the same as those of Rakuten Group, Inc. Additional information on English Qualification TOEIC score exceeding 800 (or similar level of English ability) or a University Degree earned in an English-speaking country. If no evidence is available to prove the qualifications denoted above, taking an IP test, organized by Rakuten, during selection process is required.
Languages: English (Overall - 3 - Advanced), Japanese (Overall - 3 - Advanced)