Director, Marketing Campaigns

Job Description: We believe in bold ideas, diverse perspectives, and the drive to transform knowledge into impact. Here, your curiosity fuels progress, your voice shapes innovation, and your ambition helps redefine what’s possible within science and learning. We are a culture that obsesses over impact, challenges, and drives what’s next to power infinite possibilities for our customers, colleagues and society at large.

About the Role: Position Overview: The Director, Marketing Campaigns will provide senior leadership and strategic direction for Marketing Campaigns operations, driving organizational objectives and achieving measurable business outcomes through comprehensive campaign strategy development, team leadership, and performance optimization across all marketing channels. Key Responsibilities & Duties:    Provide senior leadership and strategic vision for comprehensive marketing campaign operations   Develop and execute enterprise campaign strategies that drive significant revenue growth and market expansion   Lead marketing campaign organization including campaign management, creative, and analytics teams   Partner with executive leadership to align campaign strategies with corporate business objectives   Oversee substantial campaign budgets and drive optimization across all marketing channels and programs   Drive campaign innovation, advanced targeting strategies, and competitive advantage initiatives   Lead comprehensive customer acquisition, engagement, and conversion optimization programs   Establish and maintain senior-level relationships with key vendors, agencies, and strategic partners   Drive campaign technology adoption, marketing automation, and digital transformation initiatives   Lead organizational development, talent management, and team building for campaign functions   Conduct advanced campaign analysis, performance optimization, and strategic planning activities   Drive comprehensive performance measurement, advanced analytics, and executive reporting   Coordinate with senior leadership across product marketing, field marketing, and sales organizations   Lead strategic campaign initiatives, process improvements, and organizational transformation   Other senior leadership responsibilities as assigned   Required Qualifications:    Bachelor's degree in Marketing , Business, or related field; MBA preferred   10+ years of marketing campaign experience with 5+ years of senior leadership experience   Proven track record of leading campaign organizations and driving significant revenue growth   Advanced strategic thinking and senior-level business acumen   Exceptional communication, presentation, and leadership abilities   Extensive experience with integrated campaign strategies, digital marketing, and marketing technology   Strong financial acumen and experience managing substantial campaign budgets   Expert knowledge of campaign analytics, performance optimization, and ROI analysis   Proven ability to drive campaign innovation and organizational change initiatives   Demonstrated success in building and leading high-performing campaign teams   Experience with advanced marketing automation, attribution modeling, and conversion optimization   Global market perspective and multi-channel campaign expertise   We power infinite possibilities.

For more than 200 years, we've transformed knowledge into discoveries that shape the world. Today, our global team of innovators, creators, and experts is driving what's next in science, education, and publishing—creating impact that reaches everywhere. We're not just observers of progress. We're the ones accelerating scientific breakthroughs, advancing learning, and sparking innovation that redefines entire fields and improves lives.

Here, your talent matters. Your ideas have room to grow. And your work creates breakthroughs that can change everything. Wiley is an equal opportunity/affirmative action employer. We evaluate all qualified