Job at a glance
Business Development Manager Our Business Development Managers (BDM), each working out of a designated lab (or labs, based upon lab proximity), have a customer-centric growth mindset and play a crucial role in driving sustainable organic revenue growth within their assigned lab(s). BDMs are transforming the way we do business with our customers by focusing on every aspect of customer relationship building to achieve a level of customer intimacy and ease of doing business that results in trust and loyalty.
They are responsible for (1) developing and executing sales strategies to retain and grow existing customers, including by moving current customers into new channels within our End-to-End offerings, (2) identifying and pursuing revenue opportunities with new regional customers, and (3) exceeding lab-based sales targets provided at the beginning of each fiscal year. Each BDM will receive a lab-based customer list and is expected to develop and implement strategies to proactively engage with those customers, recognize and act on opportunities with current and new customers, enhance overall customer satisfaction, and identify and address potential attrition risks.
This position requires a strong understanding of customer needs and regional business opportunities, passion for building relationships, an ambitious go-getter mentality, strong interpersonal, analytical and organizational skills, and drive to exceed expectations. This position will report to the applicable Regional Sales leader. Responsibilities Essential Duties and Responsibilities Customer Retention and Growth- Develop and execute regional customer retention and growth strategies aligned with company revenue and Service channel sales goals Proactively engage with current, new, and at-risk regional customers through face-to-face interactions and personalized communication Analyze customer and regional business data to identify risks, trends, and opportunities to expand revenue within current and new service tracks Understand customer and regional sector needs, opportunities, and pain points to identify opportunities for relationship expansion and revenue and Service track growth Customer Relationship Management- Build strong relationships with key customers and prospects within the region through methodical, personalized, and consistent customer attention, engagement, and service Address customer concerns/questions promptly and effectively, ensuring customer satisfaction Customer Experience Enhancement- Collaborate with cross-functional teams (e.g., Operations, Customer Service Coordinators (CSR), product development, marketing) to improve the quality of the customer experience and facilitate ease of doing business Identify and implement initiatives to enhance customer loyalty and satisfaction Gather and analyze customer feedback to inform continuous improvement efforts New Customer Acquisition- Understand each lab's regional business market and competitive landscape (strengths, weaknesses, benefits), analyze market trends and competitive activity to identify new opportunities Identify and pursue new market opportunities, customer segments, and Service channels Develop and proactively execute new customer sales strategies to attract new customers to each lab, across Transcat's portfolio of Service offerings BDMs will receive all leads in their assigned region and will have discretion and authority to pursue the lead themselves or transfer the lead to the lab's ADM Strengthen Lab Relationships- Ensure full understanding of assigned lab(s) capabilities and lab-identified opportunities by creating and maintaining a positive relationship with the Service Manager and maintaining a cadence of communications and lab visits that allow for regular knowledge transfer Visit customers and prospective customers with the Service Manager to create customer intimacy and loyalty and showcase the Service Manager's technical knowledge Advise Service Manager of sales strategies and resu