Job at a glance
About the job: Key Responsibilities Develop and execute growth-focused digital marketing strategies across AKademy38 Education, MyT (Online Tutoring), and PixelPage (Online Courses) to increase brand awareness, customer acquisition, and long-term growth. Own and manage content strategy and brand building initiatives by planning, creating, and optimising engaging content for Instagram, YouTube, and other digital platforms.
This includes developing creative ideas, analysing trends, and building unique brand identities for each platform. Drive audience growth and engagement by researching target audiences, understanding customer behaviour, developing campaigns, and implementing strategies to attract students, parents, and potential customers. Support SEO, paid advertising, and digital campaigns by working alongside existing team members to improve online visibility, optimise campaigns, analyse performance, and identify opportunities for growth.
Research and execute partnership opportunities with relevant communities, influencers, education groups, student organisations, and other platforms to expand reach and build strong brand connections. Monitor marketing performance and provide insights by analysing key metrics such as engagement, reach, website traffic, leads, and conversions, while continuously improving strategies based on data. Take independent ownership of marketing projects by identifying opportunities, proposing new ideas, and executing initiatives with minimal supervision to help scale our education brands.
Who can apply: Only those candidates can apply who: have minimum 1 years of experience Salary: ₹ 5,00,000 - 8,00,000 /year Experience: 1 year(s) Deadline: 2026-10-12 23:59:59 Skills required: Social Media Marketing, Search Engine Marketing (SEM), Digital Marketing, Market Analysis, Search Engine Optimization (SEO), Facebook Marketing, Creative Writing, Email Marketing, Marketing Strategy, English Proficiency (Spoken), English Proficiency (Written), Instagram Marketing, Market research, Marketing, Marketing Strategies and Marketing Automation Other Requirements: Additional Candidate Preferences Previous experience in digital marketing, content creation, social media management, SEO, paid advertising, brand building, or growth marketing is preferred.
Strong understanding of Instagram, YouTube, short-form video content, content strategy, and online audience growth with the ability to identify what makes content engaging and shareable. A creative mindset with the ability to develop unique marketing ideas, storytelling concepts, and campaigns that differentiate a brand from competitors. Ability to work independently, take ownership of tasks, and proactively identify areas where marketing can be improved without requiring constant guidance.
Experience managing or growing social media pages, online communities, educational brands, or consumer-focused businesses is highly desirable. Strong research and analytical skills with the ability to understand customer behaviour, analyse competitors, and identify new growth opportunities. A genuine interest in education, technology, entrepreneurship, and building innovative brands would be highly valued.
Experience with tools such as Canva, CapCut, Meta Business Suite, Google Analytics, SEO tools, or other digital marketing platforms would be advantageous. Strong communication skills and the ability to collaborate with educators, content creators, and other team members to bring marketing ideas to life. About Company: AKademy38 Education is a personalised and premium academic mentorship program based in Perth, Australia, focused on helping years 1-10 students build strong academic foundations, confidence, and long-term learning success through highly focused small-group learning and structured mentorship.
The program combines academic development, personalised support, and engaging learning experiences in a calm and professional environment where every student receives individual a