Head of Marketing EMEA - International Private Bank

To drive the strategic direction of the EMEA Marketing team in achieving business growth, operational excellence as well as talent acquisition and retention in partnership with regional and global business partners To build and lead the EMEA Marketing team with a collaborative culture and fully connected with the international and global marketing organization To formulate holistic marketing strategies to raise brand awareness, acquire new clients and deepen relationships with existing clients, based on the deep understanding of regional priorities (business objectives, segmentation and priority markets and verticals) A strong focus on digital marketing with a data first approach to digital tools, applications, and maturity models To partner with practice and solutions leaders to deliver practical tools to drive credit and investment flows Lead the dialogue on content segmentation, persona and personalisation experiences Application of AI to improve operational efficiencies and innovate strategically Strong team leadership to foster positive culture and grow the team in-line with the strategic growth of the business in region A deep focus on local marketing strategies, ensuring a tailored approach market-by-market, with local business objectives, local language, cultural nuance and audience segmentation at the core Laser-focussed approach on driving new lead generation & client acquisition/conversion, through marketing strategies including paid media, partnerships & content strategies To define, measure and evaluate KPIs on all initiatives including, as relevant, brand awareness, new leads generated, gross new clients, increases in product penetration, investment flows and share of wallet.

To liaise with regional and global counterparts to share best practice and implement global solutions across the region To undertake marketing campaigns, activities, and initiatives through a digital and data led mindset To work closely and cross-functionally with market managers and business partners in the region and across the globe To undertake all activities to the highest quality and regulatory standards to ensure that we conduct first-class business in a first-class way.

To partner with other regional heads on IPB led initiatives Marketing professional, strategic thinker and all-round marketer with strong understanding of the EMEA competitive landscape. Ability to inspire, challenge and influence Long-standing experience and business acumen to create country marketing strategies and promptly establish priorities and communicate expectations Exceptional relationship and stakeholder management with proven track record of successfully operating in a sophisticated marketing organization Record-proving team leadership experience, with proven ability to grow and manage teams across a broad spectrum of levels and experience.

Demonstrated ability to coach, motivate and manage teams in a collaborative culture Successful record of delivering work with measurable business results on time and on budget Experienced in marketing acquisition and deepening experience gained within a Private Bank / FS / Other related industry environment Marketing strategy experience Deep understanding of Ultra-High-Net-Worth Individuals, Family Office and Multigenerational Wealth Strong digital marketing and data acumen, with proven track record and experience of delivering digital marketing campaigns and initiatives Ideally strong knowledge of the Private Bank industry (or similar) in EMEA Creative mind with the ability to formulate strategy and solid project management capabilities to take this to execution The J.P.

Morgan Private Bank sits within Global Wealth Management, a division of Asset & Wealth Management, and is focused on working with ultra-high net worth (UHNW) individuals, families, and foundations. The Private Bank offers comprehensive financial and wealth solutions that integrate sophisticated investment management, wealth advisory, capital markets, t