Job at a glance
We focus on what matters What You Will Do As the Manager, Brand Migration, you will lead the end-to-end migration of and adoption of effective brand migration strategies across all and partner touchpoints to ensure a seamless consistent and compliant brand experience This role serves as the central orchestrator across Marketing, Communications, Sales, Digital, Operations, Facilities, Legal, Procurement in the local market to successfully implement the brand migration You will develop the most impactful migration plan, establish a project stakeholder team and project management workflows and progress reporting while for clear brand standards and guidance to steer the execution of the brand migration across physical and digital brand touchpoints while minimizing business disruption and protecting brand equity This role is offered on a 12-month fixed-term basis Brand Migration Strategy & Planning Lead development of comprehensive brand migration plan, stakeholder and project management approach Define migration scope, priorities, milestones Conduct brand audits and gap assessments across the brand touchpoints roadmaps balancing customer impact Establish governance models, decision-making and executive reporting processes Manage large-scale, cross-functional brand migration local market from planning through completion Coordinate local stakeholders to ensure consistent execution and mitigate project risks, resource constraints and business continuity challenges Track implementation progress and provide regular updates to senior leadership Manage migration budgets, vendor and implementation schedules Brand Identity Implementation Develop required brand standards and templates for key applications such as fleet, marketing collateral, uniforms and more Ensure adherence to brand standards and migration messaging frameworks and visual identity standards Partner with creative, communications, digital and business teams to align on brand templates and standards Maintain quality control and brand compliance throughout the migration process Physical Brand Touchpoint Conversion