Manager – Foreign Exchange Sales at Kingdom Bank Limited

About Kingdom Bank is a subsidiary of the Co-operative Bank of Kenya, following its acquisition of Kingdom Bank in August 2020. We are now part of a Group with over Kes. 457 Billion total assets and Kes 20.7 Billion profit before tax as at 31 December 2019. Manager – Foreign Exchange Sales Responsibilities Foreign Exchange Income and Business Growth Develop and implement the Bank’s foreign exchange sales strategy in line with the Treasury strategy and the Bank’s overall business plan.

Deliver the Bank’s approved FX income, transaction volume, customer acquisition and profitability targets. Grow the Bank’s share of FX business from existing retail, MSME, commercial, corporate, institutional, diaspora and high-net-worth customers. Identify and acquire new customers with regular foreign currency requirements, including importers, exporters, NGOs, schools, hospitals, manufacturers, travel companies, hospitality businesses, professional firms and diaspora-related customers.

Increase the number of active FX customers and improve customer retention, transaction frequency and wallet share. Identify dormant and underutilised FX customers and develop targeted plans to reactivate and grow their business. Work with the Head of Treasury to establish branch, segment and individual FX sales targets and monitor performance against the approved budget. Protect the Bank’s profitability by balancing competitive customer pricing with approved margins and revenue expectations.

Lead Generation and Conversion Establish and manage a structured Bank-wide process for generating, recording, assigning, following up and converting FX leads. Maintain an accurate FX sales database covering prospective customers, active customers, customer segments, expected transaction flows, currencies, transaction frequency and estimated income potential. Develop and maintain an active sales pipeline, prospect list and customer call plan.

Track every qualified lead from identification through customer engagement, quotation, negotiation, transaction completion and repeat business. Monitor lead conversion rates by branch, business unit, customer segment and relationship manager. Ensure that all customer engagements have clearly documented next actions, responsible officers and expected completion dates. Work with Marketing, Branch Banking, Business Banking, Corporate Banking, Institutional Banking, Trade Finance, Diaspora Banking and other relevant teams to develop targeted FX campaigns.

Use customer account activity, international transfers, trade transactions, foreign currency accounts and other available information to identify potential FX opportunities. Customer Relationship Management Develop and maintain strong relationships with existing and prospective FX customers. Serve as a key point of contact for customers with significant or recurring foreign exchange requirements. Conduct regular telephone calls, virtual meetings and physical visits to existing and prospective customers.

Prepare customer profiles showing the nature of the customer’s business, foreign currency exposures, transaction cycles, preferred currencies, expected volumes, pricing sensitivity and service requirements. Understand each customer’s foreign currency requirements and recommend appropriate approved FX and treasury solutions. Provide customers with timely market information, currency trends and relevant guidance to support informed transaction decisions.

Encourage customers to consolidate their FX transactions, foreign currency accounts, international transfers, trade finance and related banking business with Kingdom Bank. Negotiate transactions professionally while protecting the interests and profitability of both the customer and the Bank. Resolve customer queries, complaints, delayed settlements and service challenges promptly. Develop customer retention and win-back plans for customers whose FX activity has reduced or moved to competing banks.

Branch Network Activation Drive FX sales and