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Marketing Consultant (12 Months FTC)

Kainos

Belfast, GB

Job at a glance

Belfast, GB
Location
Kainos
Employer

Join Kainos and Shape the Future  At Kainos, we’re problem solvers, innovators, and collaborators - driven by a shared mission to create real impact. Whether we’re transforming digital services for millions, delivering cutting-edge Workday solutions, or pushing the boundaries of technology, we do it together. We believe in a people-first culture , where your ideas are valued, your growth is supported, and your contributions truly make a difference.

Here, you’ll be part of a diverse, ambitious team that celebrates creativity and collaboration. Ready to make your mark? Join us and be part of something bigger. Job Profile description Main purpose of the role & responsibilities in the business: Our vision is to create a world-class business development and marketing capability for Kainos, fuelled by a diverse range of highly talented and motivated professionals working collaboratively and innovatively to ensure we continue our growth trajectory.

We do this via an open and supportive environment where colleagues can share information, learn from one another, and excel in their own career. With consistent ways of working aligned to industry best practice, we build sustainable and predictable sales pipelines for our market-leading offerings. What You’ll Do As Interim Healthcare Marketing Consultant at Kainos, reporting to the Marketing Director, Digital Services, and with a dotted line to the Head of Sales for Healthcare, you will develop and deliver integrated marketing plans that support the growth ambitions of the Healthcare Sector.

Working closely with Sales, Account Teams, Alliances, Digital, Content, Events and strategic partners including AWS and Microsoft, you will translate commercial priorities into effective marketing activity that builds reputation, strengthens stakeholder engagement, supports strategic accounts and contributes to growth. You will lead the planning, activation and optimisation of multi-channel campaigns across the buyer journey, ensuring campaigns are aligned to sector priorities, customer needs and commercial objectives.

You will use your healthcare market knowledge and marketing expertise to identify opportunities, shape messaging, support account-based marketing initiatives and drive measurable outcomes. As a trusted marketing partner, you will build strong relationships across the business, influencing stakeholders and coordinating specialist teams to ensure successful delivery against agreed objectives. Key Responsibilities Healthcare market insight and sector positioning You will develop and maintain a strong understanding of the healthcare market, including NHS, public research and life science priorities, healthcare policy, digital transformation programmes and emerging market opportunities.

You will use market insight to identify opportunities, shape campaign plans, inform content development and support sector growth objectives. Developing and managing campaign plans, budgets and execution You will create, own and implement integrated campaign plans aligned to commercial priorities for the Healthcare sector. You will define target audiences, messaging and channel strategy, ensuring campaigns and targeted account-based marketing (ABM) initiatives are set up for successful execution.

You will manage campaign budgets and ensure delivery is on time and within budget. Campaign activation and content You will lead the end-to-end activation of integrated, multi-channel campaigns to drive reputation, demand generation and sales progression. Working with specialist teams across Content, Events, Digital and Marketing Operations, you will ensure campaigns are effectively delivered across channels and aligned to audience needs, buyer journeys and campaign objectives.

Sales, account and stakeholder engagement You will work closely with Sector Leads, Client Directors, Account Teams and Sales teams to support strategic account development, stakeholder engagement and sales progression. You will align marketing

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