Prospecting Science Innovation Adoption Specialist

Company Overview Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity.

Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM). What you'll do The Prospecting Science program builds AI agents that engage prospects at enterprise scale a global program spanning 4 regions, 12 languages, and all customer segments. But building agents is only half the equation.

The other half is getting hundreds of sellers to actually use them effectively, trust the output, and integrate AI-assisted workflows into their daily motion. This role bridges the gap between what gets built and what gets adopted. You will own the activation layer - designing enablement experiences, measuring adoption, diagnosing resistance, and building the feedback loops that connect field reality back to the build team.

This position is an individual contributor role reporting to the GTM Innovation, Tools & Capabilities Director. Responsibility Design and execute activation campaigns for every experiment that moves to Scale stage - from awareness through proficiency Define activation and proficiency requirements for each workflow, including what "adopted" means, the behaviors that indicate quality usage, and the signals needed to measure progress Partner with Operations and analytics stakeholders to instrument reporting and track adoption curves, proficiency, usage quality, override or acceptance patterns, productivity shifts, and other relevant outcome signals on a weekly basis Diagnose resistance patterns: interview reps, analyze usage data, identify where agents are being bypassed or misused and design interventions Design and deliver experiences that combine quick-start guides, practical labs, video walkthroughs, office hours, manager and peer champion programs, and "day in the life" demos showing agent-assisted workflows in action Maintain an activation calendar that runs alongside the build roadmap - so field teams know what's coming and can prepare Build structured feedback loops to capture quality issues, improvement ideas, learning moments, and wins then translate field input into clear requirements Partner with Regional Sr.

Managers to localize activation for different markets, languages, and seller profiles Contribute activation readiness assessments at the bi-weekly Operating Leadership forum when experiments move to Scale stage and make the shift from rep-led to agent-assisted productivity visible, measurable, and celebrated Track and report on the productivity shift (from rep-led to agent-assisted) - making the transition visible and celebrated rather than invisible and resisted Job Designation Hybrid: Employee divides their time between in-office and remote work.

Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation) Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

What you bring Basic 3+ years in sales enablement, change management, product adoption, or learning & development in a B2B SaaS environment Experience driving adoption of new tools or workflows among sales teams Experience with AI/automation tools Preferred Experience supporting or leading Sales