Software Engineering Manager - Frontend & Full-Stack

Software Engineering Manager   Frontend & Full-Stack Engineering (Hands-On)   Location : Onsite in Tampa, FL, Mesquite, TX, or Seattle, WA   Help Build the Future of Ashley's Digital Experience   Ashley is one of the world's largest furniture manufacturers and retailers, serving millions of customers every year. We're investing heavily in modernizing our digital platform, embracing AI across our business, and building an engineering organization focused on innovation, speed, and technical excellence.

  We're looking for a  hands-on Software Engineering Manager  who enjoys building software as much as building teams.   Initially, you'll spend roughly  60% of your time writing code  while leading a team of 5-7 engineers. As the organization grows and additional technical leaders join the team, your focus will naturally evolve toward technical strategy, mentoring, and organizational leadership.

  If you're passionate about modern frontend architecture, enjoy solving complex technical problems, and want to help shape the engineering culture of a company investing heavily in digital transformation and AI, we'd love to meet you.   What You'll Be Working On   Modernizing Ashley's customer-facing digital platform used by millions of shoppers  Building highly performant frontend experiences using modern web technologies    Shaping engineering best practices, architecture, and development standards    Growing and mentoring a high-performing engineering team    Collaborating closely with Product, Design, Data, and AI teams to deliver exceptional customer experiences    What We're Looking For   Strong Frontend Engineering Experience (Most Important)   We're looking for someone who has spent years building modern web applications and still enjoys writing code.

  You should have:   8+ years building modern frontend or full-stack applications    Expert-level JavaScript and TypeScript    Strong experience with React and/or Next.js    Experience with modern frontend frameworks (Svelte/SvelteKit experience is a plus, but not required)    Deep understanding of frontend architecture, performance optimization, and scalable web applications    Experience designing and consuming REST APIs and/or GraphQL    Full-stack experience with Node.js or C#    Engineering Leadership   You're an engineering leader who enjoys coaching others while remaining technically involved.

  You bring:   3+ years leading software engineering teams    Experience managing teams of frontend and full-stack engineers    A passion for mentoring, hiring, and developing engineers    Strong experience leading code reviews, architecture discussions, and technical decision-making   A collaborative leadership style that builds trust and accountability    E-Commerce & Digital Product Experience   Experience building customer-facing digital products is essential.

  We're looking for experience with:   Retail, e-commerce, or other high-traffic consumer web platforms    Modern commerce architectures    Progressive Web Apps (PWA)    Performance optimization and Core Web Vitals    Headless commerce or composable architecture      Experience with  Salesforce Commerce Cloud  is preferred but not required.

Experience with platforms such as Shopify, Adobe Commerce, BigCommerce, or similar modern commerce solutions is equally valuable.   You'll Also Bring   Experience with cloud platforms such as AWS, Azure, or GCP    CI/CD and modern DevOps practices    Docker and Kubernetes    Test automation and en