Job at a glance
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company operates Snapchat , a visual messaging app that enhances your relationships with friends, family, and the world, and Specs Inc.
, a wholly-owned subsidiary dedicated to making computing more human, in addition to Bitmoji , Saturn, and other digital services. We are looking for a Lead, Revenue Growth to join Snap Inc’s global Small and Medium Customers (SMC) organization. This role will lead and launch high-growth programs to serve Snap’s global SMC audience and drive retentive revenue growth in priority business segments. Quarter-backing SMC organization’s overall strategy in each segment, this person will own retentive revenue goals for segments they own globally.
And ensure that SMCs succeed by leveraging Snap to power their business’ growth. The ideal candidate brings experience owning revenue targets and leading go-to-market initiatives, with a lens akin to driving product-led growth. They will have a proven track record in problem solving, scaling, and leading growth initiatives. They will develop, deploy and scale global programs that address the needs of SMCs in their segment - via a test and iterate framework.
The role will set and own strategic go-to-market roadmaps, with clear resourcing and support from a wide array of cross-functional groups (Marketing, Operations, Product, Engineering, Advertiser Support, and Data Analytics). What you’ll do: Be the single-threaded owner for retentive revenue growth from a key SMC segment globally Influence program strategy to drive business growth contributing from ideation to goal attainment Influence business plans, customer and market insights, and analyze program effectiveness Iterate and scale programs to grow adoption of business solutions across Snap’s platforms Build relationship, strategy, and roadmapping with relevant product and engineering teams, supporting small and mid-market revenue and retention efforts.
Evolve segment-specific vision and solutions + service-levels needed to grow relevant outcomes for SMCs in that segment Own performance measurement criteria and KPIs to track against business growth goals Influence global, cross-functional teams including sales, marketing, operations, data science, and product to drive program execution Present results and recommendations based on program performance Drive communication and influence a broad range of stakeholders Knowledge, Skills & Abilities: Experience developing playbooks for launching new products or programs, especially into SMC or high-growth consumer areas High comfort with and passion for data driven decision making Proven track record in running programs that are multi-geography, and complex in nature Experience simplifying complexity and effectively communicating with business and technical executives, as well as external stakeholders Expertise in resolving hard trade-offs; often spanning multiple weeks.
Experience or familiarity in working with the media or digital advertising industry Ability to influence change among partner teams, in service of building new approaches and shifting the daily behaviors of a team Proficiency in presentation skills and comfort presenting to and communicating with senior leadership Adept at influencing product teams in building solutions for specific segments of customers (SMB or consumer space) Experience leading cross-functional teams to launch new products / programs and drive results, in a rigorous KPI-driven setting Proven track record in problem solving, analytical thinking, and driving strategies that are data-driven and people-informed Minimum Qualifications: BS/BA degree or equivalent years of experience 8+ years years experience in product, sales, corporate