Job at a glance
15000 Valmont Plaza Omaha Nebraska 68154 Why Valmont We’re Here to Move the World Forward. Valmont impacts millions of people around the world every day, yet they might not realize the many ways. Our technology is helping feed the growing population, supplying the world with more reliable energy and access to renewables, enhancing connectivity in remote and urban locations to create a sustainable future and so much more.
Simply put, Valmont is advancing agricultural productivity and reimagining vital infrastructure to make life better. Join a Fortune 1000 company that respects hard work, honors diversity and invests in our employees as we focus on creating the world of tomorrow, today . We are the modern workforce . Are you ready to move the world forward? Apply now. A Brief Summary of This Position: The Marketing Coordinator is a senior-level individual contributor responsible for translating Valmont Telecom’s business and growth priorities into effective marketing programs, product launches, digital campaigns, sales enablement tools, and customer engagement initiatives.
This role partners closely with Sales, Product Line Management, Business Development, Engineering, Operations, and other stakeholders to develop compelling content, strengthen market awareness, support customer acquisition, and increase adoption of Valmont products and solutions. The position also coordinates trade shows and customer events, supports digital and e-commerce initiatives, analyzes sales and marketing information, manages promotional resources, and develops training materials for sales teams, agents, and dealers.
Success in this role requires strong project leadership, business judgment, communication skills, and the ability to manage multiple priorities from strategy through execution. Essential Functions: · Partner with Sales, Product Line Management (PLM), Business Development, Engineering, and Operations leaders to align marketing initiatives with Telecom business objectives, revenue targets, customer acquisition goals, and strategic growth priorities.
· Lead the planning, development, and execution of integrated marketing campaigns across digital, print, events, industry publications, trade associations, and customer-facing channels to increase brand awareness, lead generation, and market share. · Drive market adoption of new products and solutions through coordinated launch plans, customer education programs, technical marketing materials, webinars, product demonstrations, and sales enablement initiatives.
· Lead the assessment, development, and execution of e-commerce and digital customer engagement strategies, including identifying market opportunities, defining platform requirements, and driving the development and optimization of online commerce capabilities. Support customers through improved access to product information, digital tools, configuration resources, and self-service ordering platforms.
· Support strategic account initiatives by developing customer-specific marketing programs, value propositions, case studies, and success stories that strengthen relationships with key customers such as wireless carriers, tower companies, distributors, and broadband service providers. · Oversee the development of marketing communications, product collateral, customer presentations, technical content, videos, case studies, installation highlights, customer success stories, bid support materials, and sales enablement tools.
· Manage digital marketing activities including website content, social media engagement, email marketing campaigns, lead generation programs, and marketing automation efforts that support customer acquisition and pipeline growth. · Plan and manage Valmont Telecom's participation in industry trade shows, conferences, customer events, distributor meetings, and association activities including NATE, WIA, UTC, Fiber Connect, and other relevant industry organizations.
· Develop and maintain market segmentation strategie