Job at a glance
Job Summary Develop and manage digital marketing campaigns Oversee a social media strategy Manage and maintain the organisation’s website(s) Write and optimise content for the website and social networking accounts such as Facebook and Twitter Track and analyse website traffic flow and provide regular internal reports Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion Continually work on the Search Engine Optimization of the website(s) Write copy for email marketing campaigns Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing Responsibilities and Duties Assist in the formulation of strategies to build a lasting digital connection with consumers Plan and monitor the ongoing company presence on social media (Instagram, Twitter, Facebook etc.) Launch optimized online adverts through Google Adwords, Facebook etc.
to increase company and brand awareness Be actively involved in SEO efforts (keyword, image optimization etc.) Qualifications and Skills BSc/BA in marketing or relevant field will be great!