IT and Digital Marketing Director (ENTRY LEVEL)
Afrique Chronique
Job at a glance
Position : IT and Digital Marketing Director (ENTRY LEVEL) Job Duties and Responsibilities: Website Upkeep and Maintenance: Manage and maintain Indigo's website (theindigobiz.com) to ensure it is fully functional and user-friendly for both desktop and mobile versions. This includes all forms functionality, payment gateways, etc. Digital Marketing Content: Oversee all digital marketing content, including Social Media (YouTube, Instagram, Facebook, TikTok, and X), Google Analytics, and Google SEO.
Develop and implement a content calendar for email marketing, blogs, and other digital channels. Central Task System: Create and implement a central task system for the company to streamline communication and information sharing across the organization. CRM Implementation: Implement a Customer Relationship Management (CRM) tool for sales staff to enhance customer interactions and improve sales processes.
Document Creation and Assistance: Develop company-related documents such as sales and expense templates, daily sales reports, etc. Assist Operations staff with document creation and other tasks as needed. Social Media Content Creation: Create, edit, and submit high-quality social media content aligning with the CEO's vision for Indigo and promoting the Car Care Club. Submit content weekly by 7 pm Friday for posting approval across all social media platforms.
Promotions and Events: Ensure that promotions, discounts, events, etc., are effectively promoted across the website and social media platforms. Affiliate Marketing Program: Ensure the Indigo Affiliate Marketing Program is easily accessible via the website. Monitor and correct all affiliate transactions and reporting any issues. Market and promote Indigo’s affiliate marketing program to ensure enrollment of affiliates.
Create a portal to track affiliate payments and address issues, including FAQs. Additional Duties: Undertake other responsibilities as assigned by the management that fall under the purview of the Digital Marketing Director. Required profile for job ad : IT and Digital Marketing Director (ENTRY LEVEL) Personal Attributes: The ideal candidate for this job will be able to thrive in a small growing, fast-paced company.
The candidate MUST possess the right tools for the job as this will be a remote/hybrid position. These include (laptop, smartphone, wi-fi access). Please note the candidate will be fully employed by Indigo and will be required to commit the entirety of their allotted working time to Indigo Distribution Limited. This is NOT a part time/independent agency position. Highly organized and self-motivated.
Proactive in problem-solving. Consistently meets deadlines. Ensures optimal utilization of digital marketing across all platforms. Ensures the smooth running of day-to-day company operations through a simple and easy-to-use central system. Highly creative and willing to go above and beyond in maximizing Indigo’s digital marketing footprint. Job criteria for job ad : IT and Digital Marketing Director (ENTRY LEVEL) Job category : IT, new technologies Marketing, communication Sales Industries : Distribution, selling, wholesale Employment type : Permanent contract Region : Nairobi City : Nairobi Experience level : Less than 2 years Educational level : Bachelor Key Skills : Social Media Optimization content marketing computer software office software customer relationship marketing CRM digital marketing ACCESS SEO communication media marketing communication sales IDEAL Number of Position(s) : 1 Be cautious!
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