Job at a glance
We are looking for an experienced Marketing Manager who can spearhead the ideation, coordination and execution of our global marketing activities across the business. You will liaising closely with the CEO, CCO and CMO and will be responsible for the following activities: * Establishing a content marketing strategy and brand narrative to ensure there is a steady cadence of news, updates and announcements to the external market.
* Develop and implement an overall vision for institutional marketing, introducing ideas and robust approaches for better understanding our clients’ needs and how we most effectively communicate with them. * Draft public announcements. * Manage all media distribution channels including Twitter, Medium, Telegram, Youtube and Email. * Negotiate financial agreements and manage a team of external partners including PR, Marketing and Content Writers * Measure impact and uncover insights across marketing activities to help guide decisions for future planning.
* Proactively stay up to date about market trends, opportunities, risks and new projects, with a passion for the cryptocurrency and digital asset industry. * Liaise with the team to establish and implement a communication strategy for product developments, partnerships and company growth. * Manage relationships with key Crypto Influencers and engage them to articulate key marketing messages * Engage with the Community Moderators and create content to settle any questions generated by the community Setup of AMAs and influencer events.