Job at a glance
Key responsibilities: Journeys and automations • Maintain, troubleshoot and enhance Journey Builder journeys and Automation Studio automations, and build new ones when needed. • Monitor automation runs, imports and SQL queries, and fix failures before they affect recipients. • Simplify automations over time to reduce manual effort and failure points. Data and governance • Design and maintain data extensions, data filters and sendable/relational data models.
• Keep subscriber data high quality, including consent, unsubscribe handling, suppression and list hygiene. • Support data flows between Salesforce CRM and Marketing Cloud, including Marketing Cloud Connect. Email templates and content • Build and maintain email templates, content blocks and landing pages. • Write and debug AMPscript (and SSJS where appropriate) for personalization and dynamic content.
• Make sure communications meet accessibility, branding and privacy requirements. Support, testing and release • Resolve escalated Marketing Cloud incidents within agreed service levels, and do root cause analysis on recurring issues. • Test all changes, including test sends, rendering checks and data validation, and record test cases. • Take part in sprint planning, estimation, change reviews and release readiness.
Reporting and enablement • Maintain tracking, analytics and reporting on send performance and deliverability. • Train business users on new Marketing Cloud features and releases, and keep documentation current. Required qualifications • 4+ years of hands-on Salesforce Marketing Cloud development and administration. • Strong skills in Journey Builder, Automation Studio, Email Studio and Content Builder.
• Advanced AMPscript and SQL, plus working knowledge of SSJS. • Experience with data extensions, subscriber and consent management, and data governance. • Experience with Marketing Cloud Connect and Salesforce CRM integration. • Experience with production support under defined service levels. • Experience working in Agile/Scrum using Jira and Confluence. • Strong communication skills, including the ability to explain technical issues to business stakeholders.
Preferred qualifications • Salesforce Marketing Cloud Developer and/or Email Specialist certification. Marketing Cloud Administrator or Consultant certification is an asset. • Experience with multi-business-unit Marketing Cloud environments. • Familiarity with Service Cloud and Experience Cloud. • Experience with Marketing Cloud APIs (REST/SOAP) and deliverability monitoring. • Public-sector or regulated-industry experience, including Canadian privacy (CASL, PIPEDA) and accessibility requirements.
How we work • Hours: Standard business hours, Eastern Time (Monday to Friday). You may occasionally need to join escalations for high-priority incidents. • Delivery model: Agile sprints with regular releases, Salesforce seasonal release cycles, and ITIL-aligned incident, problem and change management. • Tools: Jira / Jira Service Management, Confluence, Bitbucket/Git, Postman and automated testing tools such as Provar, Appium, Zephyr and JMeter.
• Service levels: The work is measured against defined service levels for response, restoration and escalation. • Knowledge sharing: The team keeps runbooks and knowledge base articles current and cross-trains, so knowledge is never held by one person. Location: Remote